Thursday, October 27, 2011

ChapStick® and silly social media reaction

In every pocket of every jacket I have a ChapStick®. When my lips get sensitive I apply some moisturizer. Simple as that. Today a client shared with me how a number of people's sensibilities became "sensitive" about a seemingly innocent ad posted by ChapStick brand.

Click the ad image for a link to the full story and let me know if you get "chapped" about the whole thing?


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